![]() Releasing episodes in batches, as curated playlists, was key for enabling that behavior. In the first season of Conception, 10 percent of viewers watched three or more episodes in one session. “We’re a subscription business, so we’ve been looking a lot at binge-watching and creating a body of work that, when people find one, they will spend time with multiple episodes,” said Nancy Donaldson Gauss, the Times’ executive director of video. ![]() The audio for each episode is distilled from a long (between 90 minutes and three hours) in-person interview conducted by Times visual journalist and editor Margaret Cheatham Williams, who came up with the idea for the series in the first place. Here, for instance, is “Why I Won’t Teach My Son ‘Black Codes.'” But this week the paper launched the second season of Conception, an animated video series aimed at parents, and binge-watching a few episodes is in fact exactly what the team hopes you’ll do.Įach of the six episodes of the second season of Conception is about four minutes long and focuses on the trickiness of parenting in 2018: “What is it like to parent in the context of major cultural, social and political shifts, such as #MeToo, the immigration discussion, the opioid crisis and the gun debate? How do we raise children in a world that already sees them - and you - in a certain way?” The format of each episode is the same: One parent’s story, in their own words and voice, told over animation. ![]() “Binge-watch” and “The New York Times” might not immediately seem to go together. ![]()
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